Project Description

PATINA SOLUTIONS – AUTOMOTIVE SERVICES

(CARS MANAGEMENT BRIEFINGS EVENT)​

Brief

Patina was looking to introduce their services to a new market of Automotive Industry executives. The challenge was two-fold: create awareness first, then educate the executives on Patina’s offerings.

At a large Automotive Industry show, we used an integrated approach, including multi-email campaign, on-site signage, giveaways, sell sheets, brochures, LinkedIn ad, and email signature line.

The Result:

Increased brand awareness and a long list of qualified leads from show.

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