How to Write Subject Lines that Convert
Subject lines are arguably the most important part of your email marketing message. People today receive way more emails than they would want to read in a day. So they choose to open the most [...]
How to Build a Great Email Marketing Campaign
A successful email marketing campaign takes more than just writing a great message and sending it out. Here are some important steps to consider to help increase your open and click-through rates. Craft a Great [...]
5 Tips for Email Marketing (Infographic)
5 Tips for Better Email Marketing Finding it challenging to make it into the inboxes of your audience? Superoffice shared strategies to improve your results. We've compiled their insights into an infographic [...]
Video + Marketing Automation
This post was written by our friends at SharpSpring, a marketing automation platform designed for marketing agencies and small to mid-sized businesses. Today, most of us spend more time than we’d like to admit [...]
Tools of the Marketing Trade. Spotlight on Animoto
About Animoto Animoto makes it easy to create professional quality videos on your computer and mobile device in minutes. At the core, Animoto believes that video is the most powerful way to communicate what [...]
Marketing Automation 101
Marketing automation refers to software platforms that help businesses automate their marketing and sales engagement processes to generate more leads, convert more leads to sales, and optimize ROI. Marketing automation allows businesses to automate [...]