Creating an Experience – ExhibitorLIVE Session Recap
We live in an information cluttered world where communicating our brand is more challenging than ever before. At ExhibitorLive last month, Jim Gilmore, author of “The Experience Economy” led a thought-provoking session on Creating [...]
Case Study: Integrated Trade Show Marketing
PATINA SOLUTIONS - AUTOMOTIVE SERVICES (CARS Management Briefing Event) Patina Solutions, a Midwest consulting agency, was attending an Automotive Industry show to introduce their services to a new market of Automotive Industry executives. The [...]
Social Media Strategy for Trade Shows
Exhibitors are no longer viewing social media as a one-off strategy surrounding their trade shows. Savvy marketers understand the full impact of using a multi-tiered program to engage with customers and prospects before, during [...]
Celebrating with Our Marketing Partner: Exhibit Systems
Article published in the Waukesha Freeman on September 8, 2017, written by Dave Fidlin. Any way you slice it, this is a year of milestones for Exhibit Systems, an evolving company on Brookfield’s far [...]